About the Role
Working closely with the marketing team, the intern will have excellent verbal and written communication skills together with the organisational ability to support the EMEA region in go-to-market activities.
You will gain hands-on experience from day one and will be working on a variety of projects that will provide broad experience of business-to-business marketing and demand generation in a fast-paced technology company.
Requirements: • Marketing Degree student going into their final year in 2020 – strong academic record and on track for a 2:1 or a First • Knowledge and keen interest in computer and internet technology • Self-motivated and tenacious with a “can do” attitude • High attention to detail and strives for excellence • Strong problem-solving and analytical orientation with the ability to deliver insights and analyse alternative solutions • Excellent spoken and written English • Team player and equally able to take initiative and develop own plans
What you will learn • How B2B technology marketing programmes/campaigns are built, monitored and managed • How a lead generation team works and how they assist sales in day-to-day practices • How marketing has a direct relationship and impact on sales • How to track, measure and report marketing impact and ROI • A variety of demand generation and inbound marketing tactics that deliver leads into the business (PPC, social, website, webinar, event, content) • The role of marketing automation in progressing leads through the marketing funnel • How to develop and roll out targeted outbound email campaigns • Hands-on experience with a range of business applications that support the marketing function (marketing automation tools, CRM and prospecting tools)
Responsibilities • Day-to-day support of the marketing and product marketing functions in the region • Monitoring marketing generated leads ensuring that leads are attributed and distributed to front-line sales teams • Measuring and reporting on performance and marketing ROI for all programs and keeping up-to-date records on marketing performance • Assist in the planning and execution of physical and digital events (webinars and events) • Assist in creating innovative outbound campaigns including targeting, segmenting and messaging • Working closely with the marketing team to monitor, analyse and report on campaign performance • Provide support to the marketing team including: o Ordering, payments, shipments o Image sourcing o Design of sales and marketing collateral • Assist with the production of content marketing programmes and working with third party vendors to ensure programmes are delivered in-time and within the brief • Working closely social media teams to deliver compelling social outreach • Become a brand guardian and ensure that the Oracle Dyn is accurately reflected both internally and externally
Salary: £18,000 to £24,000
Working hours: Monday to Friday, 9:30 to 5:30
Start date: 22/06/2019